We compared booth assignment software that lets event organizers assign exhibitors to booths on a floor plan, track available and assigned booths, and reassign booths when the layout changes. The five products below support organizer-controlled placement, exhibitor self-selection, or both.
Booth assignment software compared
This comparison covers exhibitor booth assignment software for trade shows, expos, conventions, markets, and other events with mapped booth inventory.
| Software | Best for | Assignment workflow | Booth statuses | Reassignment |
|---|---|---|---|---|
| Treasure | End-to-end assignment at vendor-led events | Organizer assignment or eligible exhibitor self-selection | Booth inventory and assigned spaces | Organizers update placements on the venue map |
| ExpoMap | Self-service booth sales on 2D/3D plans | Organizer assignment or exhibitor reservation and purchase | Available and sold | Editable layouts; reassignment process is not publicly detailed |
| PheedLoop | Rules-based exhibitor self-selection | Manual assignment, imports, or controlled exhibitor selection | Available, reserved, and assigned | Remove the existing assignment and allocate another booth |
| Zoho Backstage | Live booth-status tracking | Organizer assignment or exhibitor self-booking | Available, Allotted, On Hold, and Inactive | Edit the existing booth assignment |
| VenueSight | Bulk auto-assignment of standard orders | Manual placement or automatic product-based matching | Available, Sold, Reserved, and Placeholder | The previous booth returns to Available automatically |
1. Treasure — Best for end-to-end booth assignment at vendor-led events
Treasure connects booth requests, accepted exhibitors, map-based placement, self-selection, pricing, waitlists, notifications, and later changes in one booth-assignment workflow. It is particularly well suited to collectible shows, conventions, expos, and markets.
- Application-to-assignment context: See requested table types, vendor categories, and custom application details while placing accepted exhibitors.
- Two assignment paths: Assign exhibitors manually from the venue map or let eligible exhibitors select booths during checkout.
- Booth and purchase matching: Connect booth types, dimensions, and prices so purchases record the corresponding spaces.
- Change handling: Move placements, update vendor carts, accommodate additional tables, manage waitlisted applicants, and send table-assignment texts.
- Reusable assignment maps: Save venue layouts for recurring events and track booth inventory, assignments, and table-tier sales.
Limitation: Advanced placement rules such as adjacency and competitor separation are not offered and require manual review.
2. ExpoMap — Best for 2D/3D self-service booth selection
ExpoMap is trade show booth assignment software built around a drag-and-drop 2D/3D floor plan. Organizers can create booth inventory, set prices, assign exhibitors, and monitor availability while exhibitors reserve and purchase spaces online.
- Visual placement: Arrange booths in 2D and switch to a 3D view of the show floor.
- Live availability: Track available and sold booths from the assignment map.
- Self-service selection: Let exhibitors reserve and purchase booths by card at any time.
- Assignment-linked pricing: Connect booth location, availability, pricing, and sales.
- Recurring events: Use version history for layout changes and support onsite rebooking for the next show.
Limitation: ExpoMap’s free plan is limited to 49 exhibitors. Larger booth-assignment inventories require a paid plan.
3. PheedLoop — Best for rules-based booth selection
PheedLoop supports manual booth assignment, exhibitor self-selection, and imported booth allocations. Organizers can connect booth eligibility to exhibitor products and purchases, preventing exhibitors from selecting spaces for which they do not qualify.
- Controlled self-selection: Offer booth selection during the application process or through the Exhibitor Portal.
- Eligibility rules: Restrict booths using required products and area credits tied to booth size.
- Timed reservations: Hold a booth for a particular exhibitor until an expiry date, then return it to availability if unclaimed.
- Selection windows: Specify when exhibitors can begin and stop choosing booths.
- Manual and imported assignments: Assign exhibitors individually or upload multiple allocations.
- Reassignment: Remove an existing placement and make the booth available again.
Limitation: Interactive floor-plan selection requires PheedLoop’s paid Interactive Maps Power-Up.
4. Zoho Backstage — Best for live booth-status tracking
Zoho Backstage is booth allocation software that connects exhibitor placement to an interactive floor plan. Organizers can allocate booths manually, while approved exhibitors can view and book available spaces from the event website.
- Clear inventory states: Filter booths by Available, Allotted, or On Hold.
- Organizer assignment: Add an exhibitor directly to a booth or allocate one when approving an exhibitor request.
- Real-time self-booking: Update availability immediately after selection to prevent duplicate bookings.
- Flexible timing: Add or approve exhibitors before the layout is ready and assign their booths later.
- Reassignment: Move an exhibitor by editing the existing booth assignment.
Limitation: Zoho’s documented workflow centers on manual allocation and exhibitor self-booking rather than bulk automatic placement. Every booth must also have an exhibitor category.
5. VenueSight — Best for bulk booth auto-assignment
VenueSight provides manual and automatic booth assignment through a color-coded interactive floor plan. Its auto-assign tool matches eligible exhibitor orders with available booths carrying the corresponding product type.
- Visible inventory: Filter booths by Available, Sold/Assigned, Reserved, or Placeholder.
- Manual placement: Select a booth and find an exhibitor order by company name or email.
- Bulk auto-assignment: Match eligible orders with compatible available booths.
- Exception handling: Separate skipped orders for manual review.
- Fast reassignment: Move an exhibitor and automatically return the previous booth to available inventory.
- Synchronized records: Apply changes to the floor plan and exhibitor record while preserving assignment history.
Limitation: Auto-assignment excludes orders containing notes, multiple booth quantities, or more than one exhibitor product. These placements require manual review.
How we evaluated booth allocation software
We evaluated only software to assign exhibitors to booths on a numbered floor plan. We checked organizer placement, exhibitor self-selection, booth availability, eligibility rules, reassignment, map synchronization, and whether each capability was supported by current first-party product documentation.